WOMENKIND

It is fairly well known that women today outnumber men in American colleges. They enroll at a higher rate, graduate with more degrees, and yet still struggle to find their place in many career fields post-college. Luckily, the tide is changing and women across the United States are optimistically starting their own businesses and breaking through the glass ceiling. Weighing data from 48 major U.S. cities, Intuit created a list of the top 10 U.S. cities for women entrepreneurs and compiled the information in this great infographic. Check it out and let us know if you think they missed anything!

At Womenkind we love three things: Women, design and authenticity. This infographic designed by Jessica Wallace is the perfect combination of all three. It’s absolutely critical that the following information is spread around and heard by everyone. “The benefits of paying women their fair share include increasing the GDP while reducing the poverty rates for families. Check out the infographic below to see what else the gender wage gap affects.” – LearnStuff

World, meet Daily Infographic. Daily Infographic, meet the world.

Daily Infographic is an aggregate of the best information design and data visualization from the internet, all creatively placed on one great site (or email). If you love data-filled illustrations, then stop what you are doing and go check out this site. The team over at DI spends countless hours searching the web for the most interesting, visually stimulating, mind blowing infographics. They curate their findings and choose one to publish every week-day. Not interested in going to their site everyday? Don’t worry, Daily Infographic offers an email with the same fantastic infographics sent directly to your inbox.

Today’s infographic comes from Mashable.com and shows consumer reception of ads. Could you think of a better introduction to this site? We thought not.

Men and women are inherently different. They look different, they think differently, and as this infographic will prove, they interact with things differently as well.  Luxury Daily gave us some great insight with their article “How to Target Digital Campaigns to Affluent Males Versus Females,” and we ran with it to produce this great visual representation. Take a look and spread the word… Men and Women are Digitally Different.

“How to Target Digital Campaigns to Affluent Males Versus Females”

The representation of women in mass marketing often stereotypes us as “housekeepers” and “shop-aholics.”How can brands better understand, engage and market to women? Here’s a few ideas:

Interested in Infographics? Have more questions about how we do our research? Don’t forget to check out the rest of Womekind.net!

Thanks to FastCompany’s recent article on the best and worst places in the world to be a woman, we came across this absolutely fantastic infographic and had to share it with you all. This particularly stimulating visual crunches data on maternal health, economic status, education, contraception use, and other factors to show where women are doing well and where their lives can be exceptionally hard. Check out the infographic, visit their website, read the post, and spread the word – this information needs to be seen!

 Love infographics? So do we. Don’t forget to check out more of them on the Womenkind Blog!

Here is an infographic we think you need to see.  How organized are you?

 Infographic by Greatist.com.

Journalists have openly stated for decades that the opinion and authority of women has been greatly underappreciated in the media. We’ve agreed and even complained, but it became a lot easier this past month thanks to The Grindstone writer Meredith Lepore. She highlighted 4^th Estate’s amazing new Infographic on the gender gap in the 2012 election coverage titling it perfectly “This Sad Graphic Shows You How Few Women Are Quoted On Women’s Issues.”  Having collected data from a sampling of news stories from US national print outlets, TV broadcast and radio transcripts, 4^th Estate contextually analyzed newsmakers comments in hopes of providing a greater insight into the election and women’s issues. The results, though not completely shocking, are important to share and hopefully force you to think more critically of our media.

“In our analysis of news stories and transcripts from the past 6 months, men are much more likely to be quoted on their subjective insight in newspapers and on television. This pattern holds true across all major news outlets, as well as on issues specifically concerning women. For example, in front page articles about the 2012 election that mention abortion or birth control, men are 4 to 7 times more likely to be cited than women. This gender gap undermines the media’s credibility.”

Did you like “This Sad Graphic…”? Check out more Infographics from Womenkind here!